Online Hardware & Tool Sales in the US - Market Research Report (2014-2029)
New York, United States
Last Updated: April 2024
NAICS OD5074Revenue
$25.1bn
Past 5-Year Growth
Profit
$XXX.Xm
Employees
31,688
Businesses
8,293
Wages
$X.Xbn
Online Hardware & Tool Sales in the US industry analysis
Due to a variety of important variables, the industry has seen tremendous expansion in recent years in terms of revenue, employment and the number of businesses. Online shopping's popularity has been a key factor in the industry's expansion. Consumers are increasingly turning to the Internet to make purchases due to the convenience, wider product selection and competitive pricing offered by online retailers. Industry revenue is expected to increase at a CAGR of 4.2% to $25.1 billion going into 2023. In 2023 alone, revenue is expected to increase 0.7%.Shopping from home has increased in popularity and consumers are gradually combining necessary shopping and family time to capitalize on the overall convenience of online shopping. Furthermore, the pandemic had increased the rate of online shopping as consumers were avoiding unnecessary trips to brick-and-mortar stores to avoid exposure to the virus. Industry operators have since capitalized on this trend by improving the overall online experience through more secure payments, minimized delivery errors and generous return policies. Profit is expected to be 3.9% in 2023.Going into 2028, increased consumer spending is expected to drive industry growth as consumers regain confidence as the adverse effects of the coronavirus pandemic fade. Rising disposable income and declining unemployment will likely continue to facilitate demand, increasing consumers' propensity to engage in home improvement projects and other activities that require industry products. Internet traffic volume will also likely continue to flourish over the next five years, boosting consumers' accessibility to online retailers. Furthermore, as the value of construction continues rising, industry operators will likely benefit from both new and preexisting homeowners seeking to engage in both small and large projects. These consumers are likely to use online retailers for their pricing and added convenience. As a consequence of these trends, industry revenue is forecast to rise at a CAGR of 2.0% to $27.7 billion while entering 2028.
Trends and Insights
- The industry has experienced significant growth in revenue, employment and the number of enterprises in the current period. The shift towards online shopping has been a major driver of growth in the industry.
- Companies in the industry offer a wide variety of products. This includes hand tools, power tools, construction equipment, safety equipment, gardening supplies, fasteners and more.
- Establishments are heavily concentrated in the West region of the United States. This region is suited well for hardware and tool e-tailers because it’s close to a large portion of the country's population.
- Internally, industry operators compete on the basis of price, product selection, descriptions, website experience, privacy and delivery options. Among these crucial competitive aspects, one of the primary ways e-tailers compete against each other is price.
Industry Overview
Market size and recent performance (2014-2029)
Industry revenue has grown at a CAGR of 4.2 % over the past five years, to reach an estimated $25.1bn in 2024.
Trends and Insights
Technological sophistication creates growth
- Online hardware and tool retailers have leveraged technological advances to enhance the shopping experience for consumers. This includes secure and reliable payment methods like PayPal, which enable safe transactions. Data analytics and forecasting tools help retailers understand consumer preferences and make personalized product recommendations, while the use of 3D views, informative descriptions, and generous return policies on websites and mobile apps mitigate consumer apprehensions about shopping for home furnishings online.
- Additional trends and insights available with purchase
Source: IBISWorld
Industry outlook (2024-2029)
Market size is projected to grow over the next five years.
Trends and Insights
There will be more technological breakthroughs
- The need for new gear and tools will probably increase as development grows and more home remodeling initiatives get underway. Additionally, as customer preferences continue to shift in favor of online purchasing, sales of tools and hardware will rise online. It's projected that the proportion of services delivered online will increase even more, supporting industry growth. Customers will increasingly appreciate the convenience and budget-friendly options provided online rather than spending more money at bricks-and-mortar businesses on hardware and tools.
Biggest companies in the Online Hardware & Tool Sales in the US
| Company | Market Share (%)
2023 | Revenue ($m)
2023 | Profit ($m)
2023 | Profit Margin (%)
2023 |
|---|---|---|---|---|
Amazon.Com, Inc. | 10,680.8 | 570.1 | 5.3 | |
Home Depot, inc. | 5,937.6 | 860.2 | 14.5 | |
Lowes Companies Inc. | 3,597.7 | 488.9 | 13.6 |
To view the market share and analysis for all 4 top companies in this industry, view purchase options.
Products & Services Segmentation
Source: IBISWorld
Industry revenue is measured across several distinct product and services lines, including Hardware and tools, Lawn and garden supplies and Paint and sundries. Hardware and tools is the largest segment of the Online Hardware & Tool Sales in the US.
Trends and Insights
Hardware tool usage is increasing with the surge of DIY projects
- This segment has experienced a slight increase over the past years due to heightened demand for home improvement products. The takeoff of the DIY in particular has helped drive sales for hardware supplies.
- More insights available in the full report
Widen you competitive advantage with related industries
Competitors
- Paint Stores in the US
- Hardware Stores in the US
Complementors
- Home Improvement Stores in the US
- Lumber & Building Material Stores in the US
International industries
- Hardware Stores in Canada
- Hardware and Building Supplies Retailing in Australia
- Hardware and Building Supplies Retailing in New Zealand
- Hardware & Home Improvement Stores in the UK
- Hardware & Home Improvement Stores in Ireland
Table of Contents
About this industry
Industry definition
This industry retails a broad range of building renovation equipment and supplies via the internet. Hardware, plumbing, electrical and paint-related supplies and tools are the most commonly listed goods.
What's included in this industry?
Retailing hardwareRetailing plumbing supplies and fixturesRetailing handheld toolsRetailing gardening suppliesRetailing paint and related accessoriesRetailing home accessoriesCompanies
Amazon.Com, Inc.Home Depot, inc.Lowes Companies Inc.Purchase this report to view all 4 major companies in this industry.
Related Terms
DO-IT-YOURSELF (DIY)DO-IT-FOR-ME (DIFM)E-TAILERBRICK-AND-MORTARIndustry Code
NAICS 45411 - Online Hardware & Tool Sales in the US
Performance
Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.
Analyst insights
The industry has experienced significant growth in revenue, employment and the number of enterprises in the current period. The shift towards online shopping has been a major...
In this chapter (4)
- Current Performance
- Outlook
- Volatility
- Life Cycle
Key metrics
- Annual Revenue, Recent Growth, Forecast, Revenue Volatility
- Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
- Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
- Total Profit, Profit Margin, Profit per Business
Charts
- Revenue, including historical (2014-2023) and forecast (2024-2029)
- Employees, including historical (2014-2023) and forecast (2024-2029)
- Businesses, including historical (2014-2023) and forecast (2024-2029)
- Profit, including historical (2014-2024)
- Industry Volatility vs. Revenue Growth
- Industry Life Cycle
Detailed analysis
- Trends in supply, demand and current events that are driving current industry performance
- Expected trends, economic factors and ongoing events that drive the industry's outlook
- Key success factors for businesses to overcome volatility
- How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.
Products and Markets
Learn about an industry's products and services, markets and trends in international trade.
Analyst insight
Companies in the industry offer a wide variety of products. This includes hand tools, power tools, construction equipment, safety equipment, gardening supplies, fasteners and...
In this chapter
- Products & Services
- Major Markets
Key metrics
- Largest market segment and value in 2024
- Product innovation level
Charts
- Products & services segmentation in 2024
- Major market segmentation in 2024
Detailed analysis
- Trends impacting the recent performance of the industry's various segments
- Innovations in the industry's product or service offering, specialization or delivery method
- Key factors that successful businesses consider in their offerings
- Buying segments and key trends influencing demand for industry products and services
Geographic Breakdown
Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.
Analyst insights
Establishments are heavily concentrated in the West region of the United States. This region is suited well for hardware and tool e-tailers because it’s close to a large port...
In this chapter (1)
- Business Locations
Charts
- Share of revenue, establishment, wages and employment in each state
- Share of population compared to establishments in each region in 2024
Tables
- Number and share of establishments in each state in 2024
- Number and share of revenue each state accounts for in 2024
- Number and share of wages each state accounts for in 2024
- Number and share of employees in each state in 2024
Detailed analysis
- Geographic spread of the industry across North America, and trends associated with changes in the business landscape
- Key success factors for businesses to use location to their advantage
Competitive Forces
Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.
Analyst insights
Internally, industry operators compete on the basis of price, product selection, descriptions, website experience, privacy and delivery options. Among these crucial competiti...
In this chapter (4)
- Concentration
- Barriers to Entry
- Substitutes
- Buyer & Supplier Analysis
Key metrics
- Industry concentration level
- Industry competition level and trend
- Barriers to entry level and trend
- Substitutes level and trend
- Buyer power level and trend
- Supplier power level and trend
Charts
- Market share concentration among the top 4 suppliers from 2019-2024
- Supply chain including upstream supplying industries and downstream buying industries, flow chart
Detailed analysis
- Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
- Key success factors for businesses to manage the competitive environment of the industry.
- Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
- Key success factors for potential entrants to overcome barriers to entry.
- Competitive threats from potential substitutes for the industry’s own products and services.
- Key success factors for how successful businesses can compete with substitutes.
- Advantages that buyers have to keep favorable purchasing conditions.
- Advantages that suppliers have to maintain favorable selling conditions.
- Key success factors for how businesses can navigate buyer and supplier power.
Companies
Learn about the performance of the top companies in the industry.
Analyst insights
Companies in this industry prioritize their online presence and e-commerce capabilities to cater to the growing demand for online shopping. They invest in user-friendly websi...
In this chapter
- Market Share Concentration
- Companies
- Company Spotlights
Charts
- Industry market share by company in 2020 through 2024
- Major companies in the industry, including market share, revenue, profit and profit margin in 2024
- Overview of Amazon.Com, Inc.'s performance by revenue, market share and profit margin from 2018 through 2024
- Overview of Home Depot, inc.'s performance by revenue, market share and profit margin from 2018 through 2024
- Overview of Lowes Companies Inc.'s performance by revenue, market share and profit margin from 2018 through 2024
- Overview of revenue, market share and profit margin trend for one additional company
Detailed analysis
- Description and key data for Amazon.Com, Inc., and factors influencing its performance in the industry
- Description and key data for Home Depot, inc., and factors influencing its performance in the industry
- Description and key data for Lowes Companies Inc., and factors influencing its performance in the industry
- Description, key data and performance trends for one additional company
External Environment
Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.
Analyst insights
The most important regulation affecting the industry in recent years has been the Streamlined Sales and Use Tax Agreement organized by the Streamlined Sales Tax Governing Boar...
In this chapter
- External Drivers
- Regulation & Policy
- Assistance
Key metrics
- Regulation & policy level and trend
- Assistance level and trend
Charts
- Regulation & Policy historical data and forecast (2014-2029)
- Assistance historical data and forecast (2014-2029)
Detailed analysis
- Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance
- Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
- Key governmental and non-governmental groups or policies that may provide some relief for industry operators.
Financial Benchmarks
View average costs for industry operators and compare financial data against an industry's financial benchmarks over time.
Analyst insights
Over the past decade, e-commerce sites have opened at a rapid rate, leading to intense competition among industry operators. Consequently, this competition has slightly hampe...
In this chapter
- Cost Structure
- Financial Ratios
- Key Ratios
Key metrics
- Profit margin, and how it compares to the sector-wide margin
- Average wages, and how it compares to the sector-wide average wage
- Largest cost component as a percentage of revenue
- Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio
Charts
- Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
- Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
- Investment vs. share of economy
Data tables
- Industry Multiples (2017-2022)
- Industry Tax Structure (2017-2022)
- Income Statement (2017-2022)
- Balance Sheet (2017-2022)
- Liquidity Ratios (2017-2022)
- Coverage Ratios (2017-2022)
- Leverage Ratios (2017-2022)
- Operating Ratios (2017-2022)
- Cash Flow & Debt Service Ratios (2014-2029)
- Revenue per Employee (2014-2029)
- Revenue per Enterprise (2014-2029)
- Employees per Establishment (2014-2029)
- Employees per Enterprise (2014-2029)
- Average Wage (2014-2029)
- Wages/Revenue (2014-2029)
- Establishments per Enterprise (2014-2029)
- IVA/Revenue (2014-2029)
- Imports/Demand (2014-2029)
- Exports/Revenue (2014-2029)
Detailed analysis
- Trends in the cost component for industry operators and their impact on industry costs and profitability
Key Statistics
Industry Data
Data Tables
Including values and annual change:
- Revenue (2014-2029)
- IVA (2014-2029)
- Establishments (2014-2029)
- Enterprises (2014-2029)
- Employment (2014-2029)
- Exports (2014-2029)
- Imports (2014-2029)
- Wages (2014-2029)
Methodology
How are IBISWorld reports created?
IBISWorld has been a leading provider of trusted industry research for over 50 years to the most successful companies worldwide. With offices in Australia, the United States, the United Kingdom, Germany and China, we are proud to have local teams of analysts that conduct research, data analysis and forecasting to produce data-driven industry reports.
Our analysts start with official, verified and publicly available sources of data to build the most accurate picture of each industry. Analysts then leverage their expertise and knowledge of the local markets to synthesize trends into digestible content for IBISWorld readers. Finally, each report is reviewed by one of IBISWorld’s editors, who provide quality assurance to ensure accuracy and readability.
IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.
What data sources do IBISWorld analysts use?
Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.
Key data sources in the US include:
- US Census Bureau
- US Bureau of Labor Statistics
- US International Trade Commission
Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.
These sources include:
- Industry and trade associations
- Industry federations or regulators
- Major industry players annual or quarterly filings
Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.
How does IBISWorld forecast its data?
IBISWorld’s analysts and data scientists use the sources above to create forecasts for our proprietary datasets and industry statistics. Depending on the dataset, they may use regression analysis, multivariate analysis, time-series analysis or exponential smoothing techniques to project future data for the industry or driver. Additionally, analysts will leverage their local knowledge of industry operating and regulatory conditions to impart their best judgment on the forecast model.
IBISWorld prides itself on being a trusted, independent source of data, with over 50 years of experience building and maintaining rich datasets and forecasting tools. We are proud to be the keystone source of industry information for thousands of companies across the world.
Learn more about our methodology and data sourcing on the Help Center.
Frequently Asked Questions
Unlock comprehensive answers and precise data upon purchase. View purchase options.
What is the market size of the Online Hardware & Tool Sales in the US industry in United States in 2024?
The market size of the Online Hardware & Tool Sales in the US industry in United States is $25.1bn in 2024.
How many businesses are there in the Online Hardware & Tool Sales in the US industry in 2024?
There are 8,293 businesses in the Online Hardware & Tool Sales in the US industry in United States, which has grown at a CAGR of 2.8 % between 2019 and 2024.
Has the Online Hardware & Tool Sales in the US industry in United States grown or declined over the past 5 years?
The market size of the Online Hardware & Tool Sales in the US industry in United States has been growing at a CAGR of 4.2 % between 2019 and 2024.
What is the forecast growth of the Online Hardware & Tool Sales in the US industry in United States over the next 5 years?
Over the next five years, the Online Hardware & Tool Sales in the US industry in United States is expected to grow.
What are the biggest companies in the Online Hardware & Tool Sales in the US market in United States?
The biggest companies operating in the Online Hardware & Tool Sales market in United States are Amazon.Com, Inc., Home Depot, inc. and Lowes Companies Inc.
What does the Online Hardware & Tool Sales in the US in United States include?
Retailing hardware and Retailing plumbing supplies and fixtures are part of the Online Hardware & Tool Sales in the US industry.
Which companies have the highest market share in the Online Hardware & Tool Sales in the US in United States?
The company holding the most market share in United States is Amazon.Com, Inc..
How competitive is the Online Hardware & Tool Sales in the US industry in United States?
The level of competition is high and steady in the Online Hardware & Tool Sales in the US industry in United States.
