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COMPANY BENCHMARKING • UNITED STATES

Nielsen Holdings Plc - Company Profile

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Nielsen Holdings Plc - Overview

Brands
The Nielsen Company
Description
Nielsen Holdings is a private company headquartered in New York with an estimated 15,000 employees. In the US, the company has a notable market share in at least one industry: Market Research, where they account for an estimated 7.1% of total industry revenue.
Company Details

Registered Name: Nielsen Holdings Plc

Company Type: Operating

Headquarters: 675 Avenue Of The Americas New York NY 10010

Website: http://www.nielsen.com/

Employees: 15000

Nielsen Holdings Plc - Operating Industries and Main Competitors

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Nielsen Holdings Plc - Products and Services

  • Market Research in the US

    • Of the 3 core revenue-generating products and services in the Market Research in the US industry, Nielsen Holdings Plc offers:
    • Qualitative research
    • Quantitative research
    • Other
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Nielsen Holdings Plc - Analyst Insights

Nielsen expands TV Streaming coverage through strategic alliance with Roku

A strategic alliance between Nielsen and Roku was announced in March of 2021. Roku entered an agreement to acquire Nielsen’s Advanced Video Advertising business. Within the business includes two technologies that provide targeted measurements for advertisers. Terms of the deal also include a strategic partnership to integrate Nielsen ad and content measurement products into the Roku platform. The Roku TV’s don popular streaming services as applications, such as Netflix, Hulu, and Amazon Video, as well as advertisements built seamlessly into the home screen. By integrating into Roku’s products, Nielsen has expanded their measurements into streaming coverage. This alliance is anticipated to increase Nielsen’s market share of TV streaming measurement, of which they have struggled with competition in the past.

New Activity|M&A


In response to volatile demand in the wake of the first COVID-19 surge, the company undertook a comprehensive cost reduction program, aimed at shoring up labor and supply costs.

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Nielsen Holdings Plc - SWOT Analysis

Strengths and weaknesses take into account internal factors, and are based on Nielsen Holdings Plc's performance in comparison to its competitors. Opportunities and Threats focus on external influences, and are based on trends and demand in the Market Research in the US industry.
Strengths
Days Receivables: x.x%
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Rank: 2 of 3 peers
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
Annual Turnover: x.x%
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Rank: 2 of 3 peers
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
Weaknesses
Credit Risk: x.x%
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Rank: 2 of 3 peers
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
Revenue per Employee: $xx
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Rank: 2 of 3 peers
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
Opportunities
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Threats
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Nielsen Holdings Plc - Financial Statements & Ratios

pie_chartNielsen Holdings Plc Income Statement

BALANCE DATE12/31/202112/31/202012/31/201912/31/201812/31/201712/31/2016
Revenue3,500.03,361.03,441.06,515.06,572.06,309.0
Cost of Revenue000000000000000000000000
Cost of Revenue, Non-Cash000000000000000000000000
Gross Profit000000000000000000000000
AAAAAA AAAAAA000000000000000000000000

pie_chartNielsen Holdings Plc Balance Sheet

BALANCE DATE12/31/202112/31/202012/31/201912/31/201812/31/201712/31/2016
Cash and Equivalents380.0500.0454.0524.0656.0754.0
Short-Term Investments000000000000000000000000
Derivative Assets, Current000000000000000000000000
Restricted Cash and Investments000000000000000000000000
AAAAAA AAAAAA000000000000000000000000

pie_chartNielsen Holdings Plc Cash Flow

BALANCE DATE12/31/202112/31/202012/31/201912/31/201812/31/201712/31/2016
Net Income971.07.0-403.0-700.0440.0507.0
Income (Loss) From Discontinued Operations000000000000000000000000
Depreciation, Depletion and Amortization000000000000000000000000
Amortization of Financing Costs and Discounts000000000000000000000000
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