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Billboard & Outdoor Advertising in West Virginia

Author.Name IBISWorld United States Last Updated: April 2025 NAICS WV54185

Billboard & Outdoor Advertising in West Virginia industry analysis

The Billboard & Outdoor Advertising industry in West Virginia is expected to grow an annualized x.x% to $x.x million over the five years to 2025, while the national industry will likely decline at -x.x% during the same period. Industry establishments increased an annualized x.x% to xx locations. Industry employment has increased an annualized x.x% to xxx workers, while industry wages have increased an annualized x.x% to $x.x million.

Over the five years to 2030, the industry is expected to decline an annualized -x.x% to $x.x million, while the national industry is expected to decline -x.x%. Industry establishments are forecast to decline -x.x% to xx locations. Industry employment is expected to decrease an annualized -x.x% to xx workers, while industry wages are forecast to decrease -x% to $x.x million.

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About the Billboard & Outdoor Advertising in West Virginia Market Research Report

What’s Included in the Billboard & Outdoor Advertising in West Virginia Market Research Report

Definition of the Billboard & Outdoor Advertising in West Virginia?

This industry is composed of companies that create and design advertising materials for public display, including printed, painted or electronic displays. Operators may place the displays on billboards, panels, within transit vehicles, shopping malls, retail stores and other display structures or sites.

What’s included in the Billboard & Outdoor Advertising in West Virginia?

The Billboard & Outdoor Advertising in West Virginia includes static billboard advertising, digital billboard advertising, mall display advertising, logo signs advertising, street furniture display advertising and transit advertising. Related terms covered in the Billboard & Outdoor Advertising in West Virginia industry report includes the largest standardized form of outdoor advertising, usually measuring 14 feet by 48 feet, the graphic and message of an advertisement, a measure of the worth and cost of a specific marketing campaign, the number of people that see an advertisement daily, the surface on which an advertisement is placed, the standard billboard size, measuring 12 feet by 24 feet and a written offer or bid to contract goods or services at a specified cost or rate.

Industry Performance of the Billboard & Outdoor Advertising industry in West Virginia

Benchmark the Billboard & Outdoor Advertising in West Virginia industry performance with all WV county and national performance.

Billboard & Outdoor Advertising in West Virginia

#35 in Highest Revenue 0.3% of state's GDP
Revenue (2025)
Annual Growth (2020-25)
Annual Growth (2025-30)

Billboard & Outdoor Advertising in the US


Revenue (2024)
Annual Growth (2019-24)
Annual Growth (2024-29)

For the full list of industry drivers, see report purchase options.

Key Drivers of the Billboard & Outdoor Advertising industry in West Virginia

See how key industry drivers, such as median houshold income, new business formation, per capita disposable income, corporate profit, consumer spending and print advertising expenditure are impacting Billboard & Outdoor Advertising in West Virginia

West Virginia Economic Indicators

Median Houshold Income
New Business Formation
Per Capita Disposable Income

View more economic information in WV State Economic profile

US Key External Drivers

Corporate profit
Consumer spending
Print advertising expenditure

For the full list of industry drivers, see report purchase options.

County Data of the Billboard & Outdoor Advertising industry in West Virginia

Access proprietary data on county in the Billboard & Outdoor Advertising in West Virginia, such as Cabell County, Nicholas County and Mercer County. Data includes figures on revenue, establishments, employees and wages by counties.

Key Statistics of the Billboard & Outdoor Advertising industry in West Virginia

Download 18 years of historical data and 5 years of projected performance.

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Top Questions Answered in this Report

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What is the market size of the Billboard & Outdoor Advertising industry in West Virginia in 2025?

The market size of the Billboard & Outdoor Advertising industry in West Virginia is $30.7m in 2025.

How many businesses are there in the Billboard & Outdoor Advertising industry in West Virginia in 2025?

There are 65 businesses in the Billboard & Outdoor Advertising industry in West Virginia, which has been growing at an average annual rate of 1.3% from 2020 to 2025.

Has the Billboard & Outdoor Advertising industry in West Virginia grown or declined over the past 5 years?

The market size of the Billboard & Outdoor Advertising industry in West Virginia has been growing at an average annual rate of 11.7% from 2020 to 2025.

How many employees in the Billboard & Outdoor Advertising industry in West Virginia in 2025?

There are 123 employees in the Billboard & Outdoor Advertising industry in West Virginia, which has been growing at an average annual rate of 7.2% from 2020 to 2025.