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ATV Manufacturing in the US - Market Research Report (2014-2029)

Evan Jozkowski Evan Jozkowski New York, United States Last Updated: October 2024 NAICS OD5714

Revenue

$5.1bn

2024

$5.1bn

Past 5-Year Growth

Profit

$XXX.Xm

Employees

1,058

Businesses

31

Wages

$XX.Xm

ATV Manufacturing in the US industry analysis

ATV manufacturers have faced notable volatility through the current period. Since these products are highly discretionary, severe economic uncertainty contributed to sharp declines and weak profit. Manufacturers capitalized on lockdown restrictions and stimulus checks to create massive growth opportunities in 2021.  Even so, plummeting consumer confidence, volatile inflation and climbing interest rates curtailed growth. Overall, revenue contracted at an expected CAGR of 2.7% to $5.1 billion through the current period, despite a 0.1% gain in 2024, where profit reached 5.6%. 

Trends and Insights

  • ATV manufacturers dealt with severe economic uncertainty. Climbing interest rates, supply chain disruptions, low consumer confidence and unemployment have contributed to weak revenue through much of the current period.
  • General use ATVs and UTVs make up the largest portion of revenue. Many companies have supplemented revenue with parts and accessories, especially since high interest rates have limited new vehicle purchases.
  • Access to upstream suppliers is essential. Many manufacturers have facilities in the Great Lakes region to gain access to various inputs and reduce transportation costs.
  • ATV manufacturers face stiff internal competition and import penetration. Price, design, quality and brand loyalty contribute to considerable competition among producers.

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  • Market estimates from 2014-2029
  • Critical performance data and rankings
  • Detailed analysis of competitive forces and the external environment
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Industry Statistics and Trends

Market size and recent performance (2014-2029)

Industry revenue has declined at a CAGR of 2.7 % over the past five years, to reach an estimated $5.1bn in 2024.

Trends and Insights

Economic uncertainty has caused revenue to contract

  • Severe economic uncertainty and climbing interest rates have threatened ATV manufacturers through most of the current period. Volatile consumer confidence has encouraged consumers to save rather than spend on nondiscretionary items.
  • Additional trends and insights available with purchase
ATV Manufacturing in the US
Revenue (2014-2029)
IBISWorld Logo Source: IBISWorld

Industry outlook (2024-2029)

Market size is projected to grow over the next five years.

Trends and Insights

Positive economic conditions will support growth

  • ATV manufacturers will benefit from strengthening economic conditions through the outlook period. Interest rates will normalize and consumer confidence will climb, creating demand for discretionary purchases.

Biggest companies in the ATV Manufacturing in the US

Company
Market Share (%)
2024
Revenue ($m)
2024
Profit ($m)
2024
Profit Margin (%)
2024
Polaris Inc.
2,070.4
85.8
4.1
Deere & Co
405.0
61.8
15.3
Honda Motor Co Ltd
324.7
57.1
17.6

To view the market share and analysis for all 4 top companies in this industry, view purchase options.

Products & Services Segmentation

ATV Manufacturing in the US
Products & Services
IBISWorld Logo Source: IBISWorld

Industry revenue is measured across several distinct product and services lines, including General use/utility ATVs, Side-by-side ATVs and Sport/high-performance ATV. General use/utility ATVs is the largest segment of the ATV Manufacturing in the US.

Trends and Insights

Work activities have promoted growth for general use/utility ATVs

  • General-use/utility ATVs, or UTVs, are the most common products in this industry, serving a wide range of recreation and work-related activities. UTVs often have a large motor and short travel suspension. Buyers can customize these vehicles with a wide array of available accessories for work or labor-intensive recreational activities like hunting.
  • More insights available in the full report

Table of Contents

About this industry

Industry definition

This industry manufactures all-terrain vehicles (ATVs) and their associated parts. ATVs are four-wheeled vehicles typically equipped with wide tires that have a deep tread suitable for various conditions and terrains. They can be used for recreation or utility purposes.

What's included in this industry?

Manufacturing type-1 ATVsManufacturing utility ATVsManufacturing side-by-side vehiclesManufacturing ATV-related vehicle parts

Companies

Polaris Inc.Deere & CoHonda Motor Co Ltd

Purchase this report to view all 4 major companies in this industry.

Related Terms

SIDE-BY-SIDESPORT ATVENVIRONMENTAL PROTECTION AGENCY (EPA)

Industry Code

NAICS 2017

NAICS 33699 - ATV Manufacturing in the US

Performance

Get an indication of the industry's health through historical, current and forward-looking trends in the performance indicators that make or break businesses.

Analyst insights

ATV manufacturers dealt with severe economic uncertainty. Climbing interest rates, supply chain disruptions, low consumer confidence and unemployment have contributed to weak...

In this chapter (4)

  • Current Performance
  • Outlook
  • Volatility
  • Life Cycle

Key metrics

  • Annual Revenue, Recent Growth, Forecast, Revenue Volatility
  • Number of Employees, Recent Growth, Forecast, Employees per Business, Revenue per Employee
  • Number of Businesses, Recent Growth, Forecast, Employees per Business, Revenue per Business
  • Total Profit, Profit Margin, Profit per Business

Charts

  • Revenue, including historical (2014-2023) and forecast (2024-2029)
  • Employees, including historical (2014-2023) and forecast (2024-2029)
  • Businesses, including historical (2014-2023) and forecast (2024-2029)
  • Profit, including historical (2014-2024)
  • Industry Volatility vs. Revenue Growth
  • Industry Life Cycle

Detailed analysis

  • Trends in supply, demand and current events that are driving current industry performance
  • Expected trends, economic factors and ongoing events that drive the industry's outlook
  • Key success factors for businesses to overcome volatility
  • How contribution to GDP, industry saturation, innovation, consolidation, and technology and systems influence the industry's life cycle phase.

Products and Markets

Learn about an industry's products and services, markets and trends in international trade.

Analyst insight

General use ATVs and UTVs make up the largest portion of revenue. Many companies have supplemented revenue with parts and accessories, especially since high interest rates ha...

In this chapter

  • Products & Services
  • Major Markets
  • International Trade

Key metrics

  • Largest market segment and value in 2024
  • Product innovation level
  • Total imports, level and trend
  • Total exports, level and trend
  • Trade Balance

Charts

  • Products & services segmentation in 2024
  • Major market segmentation in 2024
  • International trade, including imports by country and exports by country

Detailed analysis

  • Trends impacting the recent performance of the industry's various segments
  • Innovations in the industry's product or service offering, specialization or delivery method
  • Key factors that successful businesses consider in their offerings
  • Buying segments and key trends influencing demand for industry products and services
  • Recent trends in import and export volumes, country of origin or destination, and expected future trends

Geographic Breakdown

Discover where business activity is most concentrated in an industry and the factors driving these trends to find opportunities and conduct regional benchmarking.

Analyst insights

Access to upstream suppliers is essential. Many manufacturers have facilities in the Great Lakes region to gain access to various inputs and reduce transportation costs.

In this chapter (1)

  • Business Locations

Charts

  • Share of revenue, establishment, wages and employment in each state
  • Share of population compared to establishments in each region in 2024

Tables

  • Number and share of establishments in each state in 2024
  • Number and share of revenue each state accounts for in 2024
  • Number and share of wages each state accounts for in 2024
  • Number and share of employees in each state in 2024

Detailed analysis

  • Geographic spread of the industry across North America, and trends associated with changes in the business landscape
  • Key success factors for businesses to use location to their advantage

Competitive Forces

Get data and insights on what's driving competition in an industry and the challenges industry operators and new entrants may face, with analysis built around Porter's Five Forces framework.

Analyst insights

ATV manufacturers face stiff internal competition and import penetration. Price, design, quality and brand loyalty contribute to considerable competition among producers.

In this chapter (4)

  • Concentration
  • Barriers to Entry
  • Substitutes
  • Buyer & Supplier Analysis

Key metrics

  • Industry concentration level
  • Industry competition level and trend
  • Barriers to entry level and trend
  • Substitutes level and trend
  • Buyer power level and trend
  • Supplier power level and trend

Charts

  • Market share concentration among the top 4 suppliers from 2019-2024
  • Supply chain including upstream supplying industries and downstream buying industries, flow chart

Detailed analysis

  • Factors impacting the industry’s level of concentration, such as business distribution, new entrants, or merger and acquisition activity.
  • Key success factors for businesses to manage the competitive environment of the industry.
  • Challenges that potential industry entrants face such as legal, start-up costs, differentiation, labor/capital intensity and capital expenses.
  • Key success factors for potential entrants to overcome barriers to entry.
  • Competitive threats from potential substitutes for the industry’s own products and services.
  • Key success factors for how successful businesses can compete with substitutes.
  • Advantages that buyers have to keep favorable purchasing conditions.
  • Advantages that suppliers have to maintain favorable selling conditions.
  • Key success factors for how businesses can navigate buyer and supplier power.

Companies

Learn about the performance of the top companies in the industry.

Analyst insights

Leading manufacturers, like Polaris, have created dominant positions in the market. These companies have leveraged economies of scale, strong reputations and connections with...

In this chapter

  • Market Share Concentration
  • Companies
  • Company Spotlights

Charts

  • Industry market share by company in 2020 through 2024
  • Major companies in the industry, including market share, revenue, profit and profit margin in 2024
  • Overview of Polaris Inc.'s performance by revenue, market share and profit margin from 2018 through 2024
  • Overview of Deere & Co's performance by revenue, market share and profit margin from 2018 through 2024
  • Overview of Honda Motor Co Ltd's performance by revenue, market share and profit margin from 2018 through 2024
  • Overview of revenue, market share and profit margin trend for one additional company

Detailed analysis

  • Description and key data for Polaris Inc., and factors influencing its performance in the industry
  • Description and key data for Deere & Co, and factors influencing its performance in the industry
  • Description and key data for Honda Motor Co Ltd, and factors influencing its performance in the industry
  • Description, key data and performance trends for one additional company

External Environment

Understand the demographic, economic and regulatory factors that shape how businesses in an industry perform.   

Analyst insights

ATV manufacturers must adhere to various environmental, manufacturing and safety regulations. Companies must ensure that products meet minimum operational standards to preven...

In this chapter

  • External Drivers
  • Regulation & Policy
  • Assistance

Key metrics

  • Regulation & policy level and trend
  • Assistance level and trend

Charts

  • Regulation & Policy historical data and forecast (2014-2029) 
  • Assistance historical data and forecast (2014-2029) 

Detailed analysis

  • Demographic and macroeconomic factors influencing the industry, including Regulation & Policy and Assistance
  • Major types of regulations, regulatory bodies, industry standards or specific regulations impacting requirements for industry operators
  • Key governmental and non-governmental groups or policies that may provide some relief for industry operators.

Financial Benchmarks

View average costs for industry operators and compare financial data against an industry's financial benchmarks over time. 

Analyst insights

Manufacturers have struggled to generate profit growth through the current period. Supply chain disruptions and economic uncertainty have led to limited demand and elevated c...

In this chapter

  • Cost Structure
  • Financial Ratios
  • Key Ratios

Key metrics

  • Profit margin, and how it compares to the sector-wide margin
  • Average wages, and how it compares to the sector-wide average wage
  • Largest cost component as a percentage of revenue
  • Industry average ratios for days' receivables, industry coverage and debt-to-net-worth ratio

Charts

  • Average industry operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
  • Average sector operating costs as a share of revenue, including purchases, wages, depreciation, utilities, rent, other costs and profit in 2024
  • Investment vs. share of economy

Data tables

  • Industry Multiples (2017-2022)
  • Industry Tax Structure (2017-2022)
  • Income Statement (2017-2022)
  • Balance Sheet (2017-2022)
  • Liquidity Ratios (2017-2022)
  • Coverage Ratios (2017-2022)
  • Leverage Ratios  (2017-2022)
  • Operating Ratios (2017-2022)
  • Cash Flow & Debt Service Ratios (2014-2029)
  • Revenue per Employee (2014-2029)
  • Revenue per Enterprise (2014-2029)
  • Employees per Establishment (2014-2029)
  • Employees per Enterprise (2014-2029)
  • Average Wage (2014-2029)
  • Wages/Revenue (2014-2029)
  • Establishments per Enterprise (2014-2029)
  • IVA/Revenue (2014-2029)
  • Imports/Demand (2014-2029)
  • Exports/Revenue (2014-2029)

Detailed analysis

  • Trends in the cost component for industry operators and their impact on industry costs and profitability 

Key Statistics

Industry Data

Data Tables

Including values and annual change:

  • Revenue (2014-2029)
  • IVA (2014-2029)
  • Establishments (2014-2029)
  • Enterprises (2014-2029)
  • Employment (2014-2029)
  • Exports (2014-2029)
  • Imports (2014-2029)
  • Wages (2014-2029)

Top Questions Answered

Unlock comprehensive answers and precise data upon purchase. View purchase options.

What is the market size of the ATV Manufacturing in the US industry in United States in 2024?

The market size of the ATV Manufacturing in the US industry in United States is $5.1bn in 2024.

How many businesses are there in the ATV Manufacturing in the US industry in 2024?

There are 31 businesses in the ATV Manufacturing in the US industry in United States, which has declined at a CAGR of 0.0 % between 2019 and 2024.

Has the ATV Manufacturing in the US industry in United States grown or declined over the past 5 years?

The market size of the ATV Manufacturing in the US industry in United States has been declining at a CAGR of 2.7 % between 2019 and 2024.

What is the forecast growth of the ATV Manufacturing in the US industry in United States over the next 5 years?

Over the next five years, the ATV Manufacturing in the US industry in United States is expected to grow.

What are the biggest companies in the ATV Manufacturing in the US market in United States?

The biggest companies operating in the ATV Manufacturing market in United States are Polaris Inc., Deere & Co and Honda Motor Co Ltd

What does the ATV Manufacturing in the US in United States include?

Manufacturing type-1 ATVs and Manufacturing utility ATVs are part of the ATV Manufacturing in the US industry.

Which companies have the highest market share in the ATV Manufacturing in the US in United States?

The company holding the most market share in United States is Polaris Inc..

How competitive is the ATV Manufacturing in the US industry in United States?

The level of competition is moderate and increasing in the ATV Manufacturing in the US industry in United States.

Related Industries

Widen your competitive advantage with related industries

Competitors

  • Car & Automobile Manufacturing in the US
  • Motorcycle, Bike & Parts Manufacturing in the US
  • ATV Rentals & Tour Services in the US

Complementors

  • ATV, Golf Cart & Snowmobile Manufacturing in the US
  • Motorcycle Dealership and Repair in the US

International industries

  • Global Automobile Engine & Parts Manufacturing
  • ATV, Golf Cart & Snowmobile Manufacturing in Canada
  • Heavy Duty Truck Parts Wholesalers in Australia

View all industries in United States

Methodology

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IBISWorld relies on human-verified data and human-written analysis to compile each standard industry report. We do not use generative AI tools to write insights, although members can choose to leverage AI-based tools within the platform to generate additional analysis formats.

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Each industry report incorporates data and research from government databases, industry-specific sources, industry contacts, and our own proprietary database of statistics and analysis to provide balanced, independent and accurate insights.

Key data sources in the US include: 

  • US Census Bureau
  • US Bureau of Labor Statistics
  • US International Trade Commission

Analysts also use industry specific sources to complement catch-all sources, although their perspective may focus on a particular organization or representative body, rather than a clear overview of all industry operations. However, when balanced against other perspectives, industry-specific sources provide insights into industry trends.

These sources include:

  • Industry and trade associations
  • Industry federations or regulators
  • Major industry players annual or quarterly filings

Finally, IBISWorld’s global data scientists maintain a proprietary database of macroeconomic and demand drivers, which our analysts use to help inform industry data and trends. They also maintain a database of statistics and analysis on thousands of industries, which has been built over our more than 50-year history and offers comprehensive insights into long-term trends.

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