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COMPANY BENCHMARKING • UNITED STATES

American Red Cross - Company Profile

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American Red Cross - Overview

Description
American Red Cross is a private company headquartered in District of Columbia with an estimated 20,000 employees. In the US, the company has a notable market share in at least one industry: Blood & Organ Banks, where they account for an estimated 11.6% of total industry revenue and are considered an Incumbent because they display strong market share, but lower profit and revenue growth than some of their peers.
Company Details

Registered Name: American Red Cross

Company Type: Other

Headquarters: 430 17th St NW Washington DC 20006

Website: https://www.redcross.org/

Employees: 20000

American Red Cross - Operating Industries and Main Competitors

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American Red Cross - Products and Services

  • Blood & Organ Banks in the US

    • Of the 7 core revenue-generating products and services in the Blood & Organ Banks in the US industry, American Red Cross offers:
    • All other human blood services
    • Blood plasma collection, processing, and distribution services
    • Red blood cell collection, processing, and distribution services
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American Red Cross - Analyst Insights

Red Cross faces most severe blood shortage in more than a decade

Since the beginning of the COVID-19 (coronavirus) pandemic, blood donations have significantly declined due to blood drive cancellations and limited available staffing. In January, 2022, when the Omicron variant of COVID-19 reached its peak, blood donations fell further, prompting the American Red Cross to declare a blood crisis. The Red Cross has begun running promotions to incentivize blood donations, including a contest to win Super Bowl tickets for donating blood.

COVID|New Activity


In response to volatile demand in the wake of the first COVID-19 surge, the company undertook a comprehensive cost reduction program, aimed at shoring up labor and supply costs.

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American Red Cross - SWOT Analysis

Strengths and weaknesses take into account internal factors, and are based on American Red Cross's performance in comparison to its competitors. Opportunities and Threats focus on external influences, and are based on trends and demand in the Blood & Organ Banks in the US industry.
Strengths
Days Receivables: x.x%
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Rank: 2 of 3 peers
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Annual Turnover: x.x%
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Rank: 2 of 3 peers
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
Weaknesses
Credit Risk: x.x%
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Rank: 2 of 3 peers
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
Revenue per Employee: $xx
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Rank: 2 of 3 peers
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book.
Opportunities
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Threats
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